IRRE® model

There is rarely as much bluffing, lying and trickery as there is in negotiating.
These are all a waste of time!

How are you going to succeed with bluffing and trickery? You can’t get what you want unless you say what you want! Trickery will only allow you to achieve a maximum of your own goal and you will never know what other better solutions there might have been.

Development

The IRRE® model was developed by Angelika Schulz-Fuss. She studied in Canada under the tutelage of Glen Whyte, PhD, one of North America’s most respected professional negotiators, and learnt the art of professional negotiation based on the Harvard model.

Why a model of her own?
Many of the known approaches are theoretical and are not actually very helpful in practice. Angelika Schulz-Fuss closed this gap and created this clearly structured negotiation model that revolves around added value. It makes the negotiation process easier to plan, more efficient, more analytical and more strategic.

In the IRRE® model, she combines professionally learnt negotiation skills with her expertise in systemic, neurosystemic and hypnosystemic contexts, thereby creating a practical model that’s effective and easy to understand. She has been teaching it to individuals in management, purchasing, sales, project management and other areas since she developed it.

4 influencing factors

I

I

INTELLECT

The intellectual, “rational” part of the negotiation process
(technical, factual and logical preparation, goal setting, conducting the negotiation and reflection)

R

R

RELATIONSHIP

The relationship between the negotiating parties is analysed and the relationship goal is defined.

R

R

RESULT

ANIFss (
Aspiration,
Needs,
Interests,
Fears)
are analysed and the quantitative goal is defined.

E

E

EMOTIONS

What I think and feel during the negotiation process with regard to the negotiation process, the subject, the party I’m negotiating with and the goal

2 areas of conflict

These four influencing factors meet in two areas of conflict.

Intellect – Emotion
Personal level:
Negotiating is about people.

Result – Relationship
Strategy level:
People who have different goals.

YOUR BENEFITS:

STABLE ADDED-VALUE SOLUTIONS FOR ALL THE NEGOTIATING PARTIES INVOLVED

Intellectual and emotional preparation

Intellectual and emotional preparation that’s
clearly structured, saves time and is professional

Confidence when conducting negotiations

Self-confident appearance

Clarity regarding your own ANIFs (aspirations, needs, interests and fears) and goals

Emotional equality and respect

Honest information exchanged instead of trickery
Note that this means being honest, but not naive!

Systemic questioning instead of arguing

If you’re asking questions, you’re leading the negotiation! And if you’re asking questions, you won’t be having to give answers yourself!

Receive valuable information and increase your repartee

Negotiating IN COOPERATION WITH each other instead of fighting AGAINST each other

Creative and stable solutions

Conducting value and price negotiations confidently

Create value
Economic benefit for all the negotiating parties involved

Body language

Embodiment – strengthen various aspects of yourself
Be able to perceive and read the information others’ bodies convey. It’s always honest!

Would you like to learn more about the IRRE® model?

Prerequisites for added-value solutions

Developing a WILLINGNESS to find a solution

Respect, sincerity and emotional equality enable trust

Exchanging honest information

Honest interest in the other negotiating party's ANIFs and questions instead of arguing

Clarity regarding ANIFs and goals

Enables creativity and the generation of benefit; negotiating to achieve goals often leads to competition

Courage

Clear goals are not enough. You can only get what you want if you say what you want!