Angelika Schulz-Fuss has been working as a coach for over 20 years. The IRRE® model has been successfully implemented in management, key account management and strategic purchasing thousands of times. More…
The IRRE® book is a tried-and-tested guide that will enable you to negotiate successfully both in your professional life and your private life. It is clear and compact, and includes lots of suggestions, examples, tips and checklists. More…
IRRE® negotiation coaching offers you the certainty of knowing you are excellently prepared for your negotiations. You are confident, feel good and go into your negotiations with enthusiasm. More…
From the introductory lecture to the interactive workshop, the components of the “IRRE® model” are short, concise and snappy. They provide ideas that can be implemented immediately, unexpected approaches and are simply different to anything else you’ll have tried before. More…
The IRRE® model was developed by Angelika Schulz-Fuss. She studied in Canada under the tutelage of Glen Whyte, PhD, one of North America’s most respected professional negotiators, and learnt the art of professional negotiation based on the Harvard model.
In the IRRE® model, she combines professionally learnt negotiation skills with her expertise in systemic, neurosystemic and hypnosystemic contexts, thereby creating a practical model that’s effective and easy to understand. She has been teaching this model to individuals in management, purchasing, sales, project management and other areas for 20 years now.
The name “IRRE®” is derived from the first letters of the four main influencing factors that determine whether you’re going to experience success or defeat in a negotiation:
Intellect – Result – Relationship – Emotion.
How does it work?
Two ways you can learn about how it works are seeing it being used in practical situations in our IRRE® training courses and reading about it in the IRRE® book!
The seminars are characterized by their practical effectiveness. They adeptly illustrate and provide a tangible experience of the principles governing effective negotiation. At Umdasch Store Makers, Mrs. Schulz-Fuss successfully united employees from diverse cultural backgrounds in pursuit of margin enhancement within project operations, all while keeping the fundamental customer benefit in mind.
- Silvio Kirchmair, CEO umdasch Store Makers
Angelika Schulz-Fuss is a fascinating personality who is captivating in her presentation. This succeeds through her personal performance and many surprise elements that she incorporates. She senses the audience and answers questions with depth - I appreciate this quality very much.
- Doris Schulz, Media expert
An excellent training course that points out options you would never think of otherwise. All the information can definitely be put into practice and there are lots of interesting contributions from real-life negotiation situations. Professional with lots of helpful tips.
Jürgen Bruckner, a qualified engineer and Head of Global Key Account Management at Fronius International GmbH GmbH
Thank you very much for an extremely interesting and informative seminar. It is good to learn about new approaches to finding a solution that are not just motivated by a selfish desire to reach your own goal, but show how added value can be created by joining forces with the other party. And this is all done with a positive basic attitude. This also makes me want to approach negotiations and similar situations more positively and create benefit for all the parties involved.
- Martin Groiss, MSc
The "IRRE® Negotiation" seminar was very enriching for my team and me. Its great practical relevance and the excellent way in which the necessary theoretical knowledge is conveyed mean it would be remiss of me not to recommend this seminar to any purchasing department.
- Michael Stalzer, Head of Mobile Phones and Photo eCommerce at Hartlauer Handelsgesellschaft mbH
Even after nearly thirty years of working in sales, you can still be surprised! Many sales coaches are replaceable, but not Angelika Schulz and her IRRE® coaching. She delivers her content in a refreshingly charming, highly professional and extremely competent manner.
- Günter Ausserwöger, Product Group Director at KAVO Greiner Packaging International GmbH
The IRRE® model shows clearly how many options there are in solution-oriented negotiations when you are negotiating on an equal footing. The model is easy to internalise, meaning anyone can adopt it quickly.
- Markus Gruber, Purchasing Director at PÖTTINGER Landtechnik GmbH
My colleagues and I were really impressed with the "IRRE® Negotiation" seminar! It differs from "conventional" sales seminars, because it is practice-oriented and its content genuinely can be applied to our daily work processes. We have certainly adopted "selling by asking questions and not by arguing" as our main sales strategy.
- Wolfgang Rebhandl, Head of Specialist Trade and Market Sales at Schachermayer Großhandelsgesellschaft m.b.H.
Angelika Schulz-Fuss conveyed to us participants in a very authentic way that parties have to be on an equal footing and have genuine appreciation for each other when negotiating if they want to build successful partnerships.
- Silke Goos-Pernecker, Managing Director at Eckes Granini Austria and a strategic coach
Angelika Schulz-Fuss is a successful coach who shows how the IRRE® model will deliver phenomenal results for every single negotiating party who adopts it.
- Dr Gerald Amandowitsch, a lawyer